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Cellular by Oi Installed in Canadian Tire

Cellular by Oi Installed in Canadian Tire

Canadian Tire opened the doors to a first of its kind 'Showcase' store in Edmonton, Alberta. At 140,000 square feet spread across two floors, the new store provides customers with dynamic digital technology experiences, a truly Canadian shopping experience and an unparalleled product assortment.

Armed with a vision to create an interactive, immersive, and engaging retail experience with modern aesthetics, Cellular™ by Oi was the modular furniture chosen to anchor the stores foyer environment. Consistent with the retail stores focus of being nimble and trying new things, Cellular was chosen because it enabled the client the ability to personalize the colours and seating arrangement to suite the visual aesthetics and the seating needs of the space.


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We would love to hear what you think of this installation? So, feel free to leave us a comment or email us at feedback@iLikeOi.com

If you've been on the hunt for modular seating that inspires creativity and collaboration in your retail environment, browse our build or shop pages to explore how Cellular™ can suit your environment.


Installation Specs

Client Name:

Canadian Tire

Project Name:

Digital Lounge


Edmonton, Alberta, Canada

Installation Date:

June 1, 2015



# of Cells


Lead Designer:


Lead Dealer Rep:


Lead Oi Rep:

Jason Abbott